How to Edit Product Photos in Lightroom for Online Store Growth
How to Edit Product Photos in Lightroom for Online Store Growth
As an online store owner, I know the frustration of trying to edit product photos in Lightroom. You've watched the tutorials, but your images still don't have that professional pop you see everywhere online. You're not alone, and mastering a few key techniques can make all the difference.
In this guide, we'll walk you through a clear, step-by-step Lightroom process tailored for e-commerce. We'll also compare top editing tools and reveal a method to achieve stunning results with less time and more impact. Keep reading to transform your product images and watch your sales grow.
How to Use Photoshop Lightroom in 5 Steps with Ease
Adobe Lightroom is a powerhouse for photo editing, beloved for its non-destructive workflow and superb color-grading tools. It's the ideal choice for photographers, online sellers, and content creators who need to batch-edit large volumes of images efficiently.
However, its main weakness is a lack of precision. Some say Lightroom only gets you 90% of the way, and I'd argue it's sometimes just 80%. For intricate work like creating multiple exposures, you'd still need to blend them with masks in Photoshop for a flawless final result.
Step 1. Import and Organize
Begin by importing your product shots into Lightroom's Library module. Use flags, ratings, or color labels to quickly identify your best shots and reject any blurry or poorly lit images.
Step 2. Correct Lens and Perspective
In the Develop Module, head to the Lens Corrections panel. Enable "Remove Chromatic Aberration" and "Enable Profile Corrections" to fix any lens distortion. Then, use the Transform panel to straighten your product and ensure it's perfectly aligned.
Step 3. Make Basic Global Adjustments
In the Basic Panel, adjust the white balance for accurate colors. Then, fine-tune the exposure, contrast, highlights, and shadows to reveal all the product's details and create a balanced, well-lit image.
Step 4. Enhance Details with Local Adjustments
Use the powerful Masking tool to create localized edits. Brush over the product to subtly enhance its clarity and texture, or adjust the background separately to make your subject stand out.
Step 5. Sharpen and Export
In the Detail panel, apply moderate sharpening to give your product a crisp, defined look. Finally, export your image in the appropriate format and size for your online store, typically as JPEG.
Lightroom & Lightroom Classic: Full Guide to Pros & Cons
After mastering the basic editing steps, it's crucial to know that Adobe offers two primary versions for your lightroom photoshoot: the cloud-based Lightroom (often called Lightroom CC) and the desktop-focused Lightroom Classic. Understanding their differences is key to choosing the right tool for your workflow.
Here is a quick comparison to help you decide:
| Feature | Lightroom (CC) | Lightroom Classic |
|---|---|---|
| Pros | Simplified, intuitive interface Seamless syncing across all devices (web, mobile, desktop) Cloud-based storage for easy access anywhere |
Unmatched power and control Superior organization with folders and collections Handles high-volume editing and complex tasks more efficiently |
| Cons | Less advanced organization tools Relies on a stable internet connection for full functionality Fewer granular controls for tethering and printing |
Steeper learning curve Primarily desktop-bound, with syncing to mobile as a secondary feature |
| Price | Both are included in the Adobe Creative Cloud Photography plan (typically ~$9.99/month), which also includes Photoshop | |
| Best For | Solo entrepreneurs, mobile-first creators, and those who value accessibility and a streamlined workflow across multiple devices | Professional photographers, high-volume e-commerce stores |
Price is subject to change by Adobe.
[Bonus] Edit Product Photos to Increase 80% Sales via SellerPic.ai
To overcome the precision limitations of Lightroom and achieve studio-quality results effortlessly, we recommend SellerPic.ai. This powerful AI editor is the perfect solution, proven to help businesses edit photo assets and increase sales by up to 80%.
SellerPic.ai offers a comprehensive suite of AI-powered tools to revolutionize your product imagery. Beyond basic enhancements with its Image Enhancer, you can use Product Spotlight to make items pop, and even explore Virtual Try-On and AI Pose Generator for dynamic content. Its sophisticated algorithms ensure high-quality, realistic outputs without distortion.
You can work in AI Auto Mode for instant perfection or Manual Mode for custom adjustments. With ready-made templates for various platforms and a library of presets, SellerPic drastically boosts your efficiency, saves valuable time, and creates a stunningly realistic visual feast for your products.
Use SellerPic to Edit Product Photos Online Free & Effortlessly
- Proprietary Algorithm: Self-developed AI ensures high-quality, authentic images with perfect lighting and details.
- Diverse Editing Tools: Complete toolkit including background removal, Image Enhancer, and virtual try-on.
- AI-Generated Scenes: Create realistic environments instantly without costly photoshoots.
- Multi-Platform Templates: Ready-made templates for Shopify, TikTok, Instagram with auto-resizing.
- Simple Workflow: Upload, edit, and download marketing-ready images in just a few clicks.
For a practical example, let's explore how to use Virtual Try On & Image Enhancer to edit product photos. This tool is designed to automatically improve the clarity, lighting, and overall quality of your images. Detailed tutorials for other features are available on SellerPic.ai's Collections.
Virtual Try On (Apparel):
STEP 1: Upload a clear photo to try clothes on virtually with our AI.
STEP 2: Browse models to try clothes on virtually with our AI system.
STEP 3: See perfect fit instantly with AI trying on clothes technology.
STEP 4: If you want to make this picture dynamic, please switch to another feature, Image to Video.
Image Enhancer:
Step 1: Upload Your Image
Log in to your SellerPic account and navigate to the Image Enhancer tool. Upload the product photo you want to enhance directly from your device.
Step 2: Let the AI Process
Once uploaded, the AI will automatically process your image. It analyzes and applies enhancements to improve factors like resolution, lighting, and overall sharpness without the need for manual adjustments.
Step 3: Review and Download
After the processing is complete, review the enhanced image. If you are satisfied with the result, simply download the high-quality, polished version for immediate use on your e-commerce store or marketing channels.
SellerPic's Templates: Best Alternative to Lightroom Presets
Lightroom presets offer a fantastic starting point for editing, allowing you to apply a consistent look across your product photos with one click. However, their major drawback is a lack of customization. They often require manual tweaking to suit each image and can make different products look unnaturally similar, potentially diluting your brand's uniqueness.
For ultimate efficiency, SellerPic offers over 41 ready-to-use templates. With options like "Comparison Image", "Brand Lookbook", and "Festival Style Image", you can generate polished, marketing-ready visuals in just a few clicks. This powerful feature saves immense time and effort, creating professional images specifically designed to boost your online store's sales.
4 Recommended Tools to Edit Photos for Your Business
While SellerPic is a powerful all-in-one solution, it's wise to know your options. Here are four other 4 excellent tools to edit photo assets for your business, each with its own strengths.
- Pixlr
A fantastic browser-based editor that strikes a balance between power and accessibility. It's great for quick, professional-looking edits without software installation, but its advanced features require a paid subscription and it can feel less fluid than desktop applications.
- Canva
The go-to for non-designers, offering a vast library of templates and drag-and-drop simplicity. It's perfect for creating marketing graphics and social media posts. However, its core photo editing capabilities are basic, and high-quality assets often sit behind a paywall.
- Photoroom
An AI-focused app renowned for its speed and exceptional background removal. It's ideal for generating clean, studio-quality product shots on the go. The downside is that it offers limited creative control beyond its core AI features, making it less suitable for complex edits.
- Photoshop
The industry standard for a reason, offering pixel-level precision and limitless creative control for complex image manipulations. Its main drawbacks are a steep learning curve and a higher cost, making it overkill for simple, high-volume product editing.
Conclusion
Mastering how to edit product photos in Lightroom is a foundational skill for any e-commerce business, providing powerful control over color and exposure. This guide walked you through the essential steps, from lens correction to local adjustments, and clarified the differences between Lightroom's versions. However, for entrepreneurs seeking to maximize efficiency and impact, AI-powered tools like SellerPic.ai offer a revolutionary alternative.
With its automated enhancements and ready-made templates, it dramatically speeds up the creation of professional, sales-driving visuals. Whether you choose the precision of Lightroom, the simplicity of Canva, or the AI efficiency of SellerPic, the key is to select the tool that best fits your workflow and helps your products stand out in a crowded online marketplace.
FAQs about How to Edit Product Photos in Lightroom
What is the Best App to Edit Product Photos?
For most online sellers, the best app balances power with efficiency. While Lightroom is excellent for color grading, SellerPic.ai stands out by automating the entire process—from background removal to AI enhancement—delivering professional results in seconds, not hours.
Which is Better, Lightroom or Photoshop?
Lightroom is superior for batch editing and color correction, while Photoshop excels in complex, pixel-level manipulations. For e-commerce, start with Lightroom, but for the fastest workflow, SellerPic.ai handles the core editing tasks automatically, eliminating the need to choose.
How to Edit Photos So They Look Professional?
Ensure perfect lighting, a clean background, and accurate colors. Use tools like Lightroom for fine-tuning or embrace automation with SellerPic.ai, which applies professional adjustments and templates instantly, guaranteeing a consistent, high-quality look.
Should I Use Lightroom or Lightroom CC?
Choose Lightroom Classic (desktop) for maximum control over large libraries. Opt for Lightroom CC (cloud) for editing across multiple devices. For a purely results-driven approach, SellerPic.ai requires no software installation, working directly online to optimize your product images effortlessly.
