How to Change Background Color on Instagram Story
How to Change Background Color on Instagram Story?
If you're leveraging Instagram for your brand, you're undoubtedly well-acquainted with Instagram Stories.
Whether you're engaging directly with your audience, announcing new posts, sharing meaningful quotes or visuals, or resharing content from others, Stories serve as an invaluable asset for your business.
Yet many marketers overlook a powerful feature: the ability to customize your Instagram Story's backdrop color.
Most creators settle for Instagram's auto-generated background (based on your image's color scheme) simply because the customization options aren't immediately visible.
Sure, the default gradient might occasionally work for your needs. But more often than not, you'll want greater creative control to make your Stories truly stand out.
This guide will walk you through three simple techniques to transform your Story's background, each suited for different visual effects you might want to achieve.
3 Clever Ways to Modify Your Instagram Story's Background for Maximum Impact
1.Solid Color Backgrounds - The secret weapon for brand consistency
Create sleek, professional-looking Stories instantly by using your brand colors as backgrounds. Perfect for:
- Announcements and promotions
- Quote graphics
- Highlight covers
Designer tip: Use SellerPic's Color Changer to extract your exact brand hex codes for pixel-perfect color matching across all Stories.
2.Custom Image Backgrounds - Your creative playground
Transform your Stories with:
- Pre-designed templates
- Product lifestyle shots
- Patterned/textured backgrounds
Pro hack: Create a library of branded background templates in SellerPic to maintain visual consistency across all your marketing channels.
3.Color Overlay Effects - Instant mood boosters
Quickly elevate any photo by:
- Adding subtle tinted filters
- Creating duotone effects
- Enhancing emotional tone (warm for happy, cool for serious)
Advanced technique: Combine SellerPic's color adjustment tools with Instagram's native filters for professional-grade color grading.
Why This Matters for Your Brand:
- Solid colors = better readability and brand recognition
- Custom images = more engaging, scroll-stopping content
- Color overlays = consistent visual storytelling
Pro Tip: For businesses posting daily Stories, SellerPic's Color Changer is a game-changer - batch edit multiple images to maintain perfect color consistency across all your content. Just upload, select your brand palette, and apply to all visuals with one click.
Bonus: These same techniques work for Reels covers and Feed posts too!
Switching Your Instagram Story Background to One Solid Shade
- Open Instagram Stories and upload any image
- Tap the 3-dot menu → Select "Draw"
- Choose your color (use the eyedropper for exact brand colors)
- Press and hold anywhere on the screen to fill
Why it matters: Solid backgrounds make text more readable and create consistent branding. For perfect color matching across multiple Stories, SellerPic’s Color Changer ensures pixel-perfect consistency.
Placing an Image Atop Your Updated Background
- Copy your desired image from your phone’s gallery
- Return to your Instagram Story draft
- Tap the sticker icon → Select "Paste"
- Resize and position your overlay image
Advanced option: Use SellerPic to pre-edit your overlay images with perfect transparency and color correction before adding to Stories.
Altering Your Instagram Story Background Using Photos from Your Gallery
- Create custom backgrounds in design tools like SellerPic
- Save to your camera roll
- Upload as your Story background
- Add additional design elements
Design hack: SellerPic’s Color Changer lets you batch-edit multiple background templates to maintain color consistency across all your marketing materials.
Applying a Color Overlay to Transform Your Instagram Story Background
- Upload your Story photo
- Swipe left/right to browse color filters
- Adjust intensity with the slider
- Combine with text/graphics
For professional results: Pre-edit your photos with SellerPic to ensure colors look perfect before applying Instagram’s filters.
Begin a Complimentary Trial of SellerPic for Instagram!
While we’re talking about Instagram tools, don’t forget to boost your entire strategy with SellerPic’s powerful features:
✅ AI-generated Instruct Edit
✅ Enhanced Product Images & Videos
✅ Appropriate Background Color Change
Wrapping Up: Professional Background Changes Made Easy
Whether you choose solid colors, custom images, or creative overlays, these techniques will elevate your Instagram Stories. For businesses serious about visual branding, combining Instagram’s native tools with SellerPic’s Color Changer creates next-level consistency across all your content.
Ready to transform your Instagram presence? Try these techniques today and consider SellerPic for advanced color editing needs!
👉 Start Your Free Trial
Frequently Asked Questions
How to change the background of an Instagram story without covering a photo?
To change the background of an Instagram story without covering a photo, use the "Draw" tool and select a color or style from the options. Then, tap and hold on the screen to fill the background around the photo.
How do I put a background behind a picture on an Instagram story?
To put a background behind a picture on an Instagram story, first, select the picture you want to use. Then, tap the "Draw" tool, choose a background color or style, and fill the area around the picture by tapping and holding on the screen.
How do I change my Instagram background color to black?
To change your Instagram background color to black, open your story, tap the "Draw" tool, select the black color, and tap and hold on the screen to fill the background with black.
How to change the background color on Instagram story without covering photo?
Change the background color on an Instagram story without covering a photo by using the "Draw" tool, selecting a color, and tapping and holding on the screen around the photo to fill the background.
How to change the background color on an Instagram story without covering the video?
To change the background color on an Instagram story without covering the video, tap the "Draw" tool, select a color or style, and tap and hold on the screen to fill the background area around the video.
How to change the background color on an Instagram story using an Android device?
On an Android device, open your Instagram story, tap the "Draw" tool, select a color, and tap and hold on the screen to change the background color.
How to change the background color on an Instagram story to a gradient?
Create a gradient background on an Instagram story by using the "Draw" tool, selecting the gradient option, adjusting the colors, and filling the background by tapping and holding on the screen.
How to change the background color on an Instagram story using an iPhone?
On an iPhone, open your Instagram story, tap the "Draw" tool, select a color, and tap and hold on the screen to change the background color.
How to change the background color on an Instagram story in 2025?
In 2025, change the background color on an Instagram story by tapping the "Draw" tool, selecting a color, and filling the background by tapping and holding on the screen.
How to change background color on Instagram story when reposting?
When reposting on an Instagram story, change the background color by selecting the reposted content, tapping the "Draw" tool, selecting a color, and filling the background around the reposted content.
How to change background color on Instagram story when sharing post?
When sharing a post on an Instagram story, change the background color by selecting the shared post, tapping the "Draw" tool, selecting a color, and filling the background around the shared post.
How to change background color on Instagram story post?
Change the background color on an Instagram story post by tapping the "Draw" tool, selecting a color, and filling the background by tapping and holding on the screen.
How to change background color on Instagram story video?
Change the background color on an Instagram story video by opening the story, tapping the "Draw" tool, selecting a color, and tapping and holding on the screen to fill the background around the video.
How to change the background color on an Instagram story using a photo?
Change the background color on an Instagram story using a photo by selecting the photo, tapping the "Draw" tool, choosing a color, and filling the background around the photo by tapping and holding on the screen.
